The 2011 NRAA Annual Conference is taking place at the
New Orleans Marriott, New Orleans, LA on October 5-7, 2011

Every year, the National Renal Administrator’s Association (NRAA) brings together dialysis professional from around the United States to learn about and discuss the most pressing issues affected kidney care. This year’s conference in New Orleans is no different. Between Oct. 5 and Oct. 7, the meeting will cover everything from staff burnout issues to the latest regulatory challenges with the ESRD Bundle and accountable care organizations (ACOs).

Renal Business Today is pleased to offer this special "What's Hot at the 2011 NRAA Annual Conference” section providing preshow and post-show highlights and analysis; interviews, articles and blogs on show-related topics of interest.

Pre-Show Analysis

The NRAA Annual Conference is fast-approaching and is set to cover some of the most important issues affecting renal care today. To gain some insight before attendees hit the show floor, Renal Business Today caught up with representatives from B. Braun Medical and the National Renal Administrators Association for a quick Q&A.


Exhibitor Q&A: Insight from the Executives

NRAA
Diane Wish
NRAA President

With the NRAA annual meeting just around the corner Oct. 5-7 in New Orleans, Renal Business Today caught up with NRAA President Diane Wish to discuss what to expect at the meeting, and issues renal administrators need to be aware of in the next year.

What has been the biggest success for NRAA during your presidency, so far?

There are two things. The biggest one was the development of our NRAA HIE. All providers that have electronic medical records will be able to batch submit, in addition to the three LDOs. It’s a huge deal. The second thing is hiring an executive director. We have a full-time volunteer board, and we’ve been doing that ever since our inception. There are so many things coming up right now and there are a lot of new things we can do, but with a volunteer board we really need some additional human resources to carry these things through. There are limited expectations for a volunteer board. They work very hard and put a lot of hours in, but the do have day jobs. We’re in the process of hiring that person, and we are going to be able to announce that at the annual meeting.

What has been the biggest challenge?

The biggest challenge was getting this NRAA HIE—dealing with all of the potential political issues—but it has worked out well. Anybody who has an EMR will be able to work with their vendor to have the data go from their computer into the NRAA HIE, and then the HIE will transmit it to CMS. It doesn’t matter what kind of EMR anybody has. It’s a wonderful service. Also, there are some small providers that don’t have EMRs, so initially, they are going to have to do it manually, but one of the things we are going to work on for the next phase of this is to work with the clinical labs to figure out what to do to have the facilities release the data so that the labs could send the data via the HIE to CMS.

Given the fast-changing landscape in renal care, what kind of skills does an administrator need today that he or she didn’t need 10 or 15 years ago?

Multitasking is important. There are just so many things going on. They need to have the ability to access information to know what’s going on so they know what they need to be doing and what questions to ask. Access to information is critical. It’s also helpful to have some sort of network with other people who are having similar issues, so they don’t have to reinvent the wheel every time a problem comes up. Because of the bundling and everything, they need to make sure they can get the best prices for all of the goods and services that they have to buy. These are all of the things the NRAA hopes to be able to provide for the SDOs out there. We are also in the process of redesigning our website, which will be launched at the annual meeting, as well. We want to be a resource for all small providers.

It seems the NRAA often balances current events with workplace issues at its conferences. This year there is a session focusing on workplace burnout. How important is it for administrators to stay vigilant in keeping themselves balanced?

It’s critically important for administrators, as well as the rest of their staff. On the administrative level they have a gazillion things they have to figure out how to deal with in addition to the staff on the front end. They have different kinds of priorities, and they have burnout as well. There is burnout whether you are dealing with the bundling piece, billing, balancing costs with quality of care, or dealing with patients. The reasons why the front-end staff burn out and the reasons why the administrators burn out are different, but what they need to do to prevent that is probably similar.

What is one issue that renal administrators need to keep their eye on as we move into 2012?

The big thing is the new rules for the QIP [Quality Incentive Program] for 2012 and 2013. Right now, I’m very concerned with some of the things in the proposed rule, especially the penalties. It is on a more graduated scale now, but next year you could have exactly the same quality and have up to a 2 percent penalty even though you didn’t have a penalty this year. It’s very scary.

B. Braun
Pete Wells
National Sales Manager

From your point of view as a products company, what issues will renal administrators need to stay on top of as we move into 2012?

Utilizing products to help contain costs in an approach that is diverse from existing methodologies.

Given the tough economy and bundling, do you have any advice on how administrators and others working in clinics work with companies on making large purchases?

Bundling in purchasing may not always be the approach need to keep costs in control. Understanding how all products can contribute to cost control is most important.

Can you explain how your new Adimea monitoring system has helped clinics since its launch?

Adimea utilizes “real time” monitoring of actual urea reduction to tell clinicians how well the treatment is being delivered during every minute of every treatment. This is accomplished without intervention in the treatment.

Also, are there any updates on the Dialog+ machine?

The Dialog+ Evolution has made significant improvements in the technical performance of the machine in ways that will help reduce maintenance costs.

Looking ahead, do you see any technology trends that may influence dialysis in the future?

The utilization of product technology advances will contribute to keeping treatment costs in line.

Learn more about B. Braun and its products and services by visiting booth #227 during NRAA or visit www.bbraunusa.com/ for more information.

Company
Speaker
Title

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Learn more about COMPANY and its products and services by visiting booth #XXX during NRAA or visit www.companyurl.com for more information.

NRAA
Diane Wish
NRAA President
View Q&A

B. Braun
Pete Wells
National Sales Manager
View Q&A


Must-Attend Conference Sessions

  • NRAA President’s Address and Zawiski Award
  • NRAA President’s Address and Zawiski Award

    When: Oct. 6, 8:15 am

    Why You Should Attend: NRAA President Diane Wish will start the conference by discussing the association’s successes and challenges over the previous year. She will also discuss the future of the NRAA. In addition, the winner of the 2011 Mark Zawiski Award of Excellence will be announced.

  • NRAA HIE/CROWNWeb Update
  • NRAA HIE/CROWNWeb Update

    When: Oct. 6, 8:45 am

    Why You Should Attend: During this session, NRAA HIE consultant Howard Thomas will update attendees on the NRAA’s efforts to end the need for dialysis providers with EMRs to manually submit data to CROWNWeb. He will also provide details on a production pilot set for November 2011.

  • Avoiding Burnout in the Workplace
  • Avoiding Burnout in the Workplace

    When: Oct. 6, 11:30 am

    Why You Should Attend: Bill Gallagher of TeamWorks Consulting will help session attendees recognize signs of workplace burnout, help identify the causes, and provide some tips to help avoid it.

  • MDO Panel: Success with the Bundle—“CEO Perspectives”
  • MDO Panel: Success with the Bundle—“CEO Perspectives”

    When: Oct. 7, 8:30 am

    Why You Should Attend: A panel of medium-dialysis organization CEOs will discuss how they have positioned their companies to succeed in the age of the bundled payment. The panel will be moderated by NRAA Past President Stan Langhofer and will provide insight into new ideas and strategies to deal with the bundle.

  • CMS View of Bundling
  • CMS View of Bundling

    When: Oct. 7, 10:45 am

    Why You Should Attend: Laurence Wilson, director of the chronic care policy group for the Center for Medicare & Medicaid Services (CMS), will provide attendees and update on bundling from CMS.

  • ACOs and Dialysis—Where to SDOs Fit In?
  • ACOs and Dialysis—Where to SDOs Fit In?

    When: Oct. 7, 1 pm

    Why You Should Attend: January 2012 marks the beginning of accountable care organizations (ACO). Dr. Kevin M. Fickenscher will present details on what ACOs are and how small-dialysis organizations and the dialysis community can fit in.

In-Depth Information

Coverage of the pressing industry issues affecting your business doesn't stop when the event ends. Renal Business Today dives deeper to provide you with the premium content you need, such as reports and digital issues, to guide you through the decision making process.

Digital Issues & Reports

If you are planning on attending the event, be sure to stop by and visit RBT in booth #109.

Sponsors

B. Braun Medical
B. Braun Medical has been a leader in providing the dialysis community with leading-edge technology and high quality equipment and products for hemodialysis and CRRT for more than 35 years.